Mentions & Media
Public receipts: where the work gets cited, featured, and discussed.
Interviews, features, and references that document outcomes in the open.

Cause of a KindCause of a Kind — Partnerships
This mention reinforces the same pattern across Erik’s work: practical engineering partnerships, high standards, and measurable outcomes over agency theater.
Partnership spotlight featuring Cause of a Kind’s on-shore development and digital execution model.
Read mention 
jQueryScript.netSingle Elimination Tournament Bracket Generator — Gracket.js
This mention highlights practical front-end engineering work: clean plugin architecture, real-world configurability, and developer-first implementation detail.
Featured on jQueryScript for the Gracket.js tournament bracket implementation and usage example.
Read mention 
YouTube · Sarov PlusGet in Touch with Gary Vee: Tips and Tricks
Think less "growth hacks" and more "sharp execution." This feature shows Erik doing what he does best: turning strategy into practical moves people can use today.
Erik breaks down outreach with the same mindset he uses for product: clear message, smart system, no wasted motion.
Read mention 
LinkedIn · HawkEye 360 CareersHawkEye 360 Careers: Executive Welcome Post
This wasn’t a title-only moment. It was a signal that Erik gets trusted with high-stakes execution: map the AI roadmap, place smart bets, and turn innovation into business impact.
Big role, bigger mission: lead AI strategy and make it useful at organizational scale.
Read mention 
X / Twitter · @veeconVeeCon Social Feature
Fast-moving brand, loud stage, zero room for slow execution. This mention captures Erik in his natural habitat: shipping under pressure and making complex systems look easy.
A public spotlight from VeeCon putting Erik front-and-center as the tech lead at VeeFriends.
Read mention 
YouTube Hashtag Discovery#erikzettersten on YouTube
Reputation is compounding content. This page is the breadcrumb trail: talks, clips, and context that show Erik’s work is visible far beyond a single platform.
A handy trail of indexed mentions and related videos tied to Erik’s name.
Read mention